You Asked, We Answered: TikTok FAQs Part II

Posted on 2nd Dec, 2024.

Welcome to part two of our most common TikTok FAQs. Whether you're thinking of starting a TikTok profile or you're already a pro but want to take your online presence to the next level, you probably have a few questions about how to use this video-sharing app. Luckily, we've got the answers. Let's get into it.

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Can anybody set-up a TikTok profile?

While many TikTok users are celebrities, businesses, or well-known content creators, you don't need to already have a public platform before setting up a TikTok page! Anybody can set up a TikTok page as long as the app is available in their country and they are aged 13 or older.

What is an FYP?

FYP stands for For You Page and it's the TikTok page that's specially curated for you based on the algorithm and your previous likes. Unlike the Following tab on TikTok, you can see any users, not just those you follow, on the FYP.

Your For You Page does what it says on the tin - it's curated for you by TikTok's algorithm and features a range of videos. Trending and viral videos will appear here, but you'll occasionally see videos from lesser-known creators covering topics that you're interested in.

To help TIkTok curate an FYP you'll love, interact with videos you enjoy so the algorithm shows you more of them.

Can I buy followers?

Yes. One of the most commonly asked questions is 'how do I get more followers?' and the answer is you can buy them. By buying followers, you create a ready-made audience for yourself to interact with your videos and give you a better chance of going viral or becoming TikTok famous.

As well as followers, you can buy likes and buy views. This not only shows your videos to a wider audience, but also gives you a higher chance of making it on to users' FYPs. Since TikTok will view your video as being popular, the algorithm will preference it.

What is the Creator Fund?

The Creator Fund, which is only available in some countries, pays content creators for getting views on their videos. The more views a video gets, the more money creators make from the Creator Fund. You can only join the Creator Fund when you get to 10,000 followers, but you can buy followers to help you reach that goal.

For many content creators, the Creator Fund forms a significant chunk of their income from TikTok.

How can I record videos for TikTok?

You don't need to be an expert videographer or have a fancy camera to record clips for TikTok - you can simply use your phone. You can either upload a pre-recorded video into the TikTok app or record directly in TikTok.

How does TikTok's algorithm work?

Figuring out the algorithm can help you work out how to boost TikTok views since understanding what makes TikTok show users your video increases your potential of going viral. Nobody knows how exactly TikTok's algorithm works, but there are a few things we can be pretty sure of. Our handy guide goes into more detail, but, basically, TikTok's algorithm works by catering your FYP to your interests.

It shows you videos that other users in your demographic or interest group have enjoyed as well as videos you've enjoyed previously. Videos that have racked up plenty of likes and views are more likely to be shown on the FYP, such as viral videos and videos starting or participating in trends (which is why doing TikTok trends is so important!).

Does posting time matter on TikTok?

While it\s not everything, the time you post on TikTok does matter. The best times to post on TikTok are midweek and before or after the working/school day. Bear in mind that everyone is watching TikTok from various time zones, so consider what those times are for your target audience. For example, if you're based in the UK but the bulk of your followers live in the US, you should post in the US evening time. If you're wondering 'why is my TikTok not getting views?', you might be posting at the right time.

Is TikTok only for young people?

There's a misconception that TikTok is exclusively used by Gen-Z, but this isn't true. While the TikTok demographic does skew younger than other social media apps like Facebook, TikTok is used by a wide range of demographics, with people of all age uploading to and watching videos on the video-sharing app.

That being said, if you're a business or content creator hoping to appeal to Gen Z and Millennials, TikTok is the best place to do it.

Do I need a business account or personal account on TikTok?

When you sign up for TikTok there are two different types of account to choose from - business or personal. Business accounts are for brands, and personal accounts are for individuals. Even if you plan on becoming a content creator and making money from TikTok, you'll still need a personal account unless you're a brand. Both accounts share mostly the same features, but personal accounts can access the Creator Fund. Business accounts can't. Business accounts also have access to downloadable analytics - personal accounts don't.

What is the difference between TikTok and Reels?

Reels is Instagram's answer to TikTok and the two are similar. The main difference is that Instagram was primarily conceived as a photo sharing app whereas TikTok is primarily for videos. Instagram is also used more to follow friends and family, while TikTok users tend to keep up with content creators. TikTok also tends to be more current, with videos from TikTok often going viral on Reels months after TikTok users first saw them.

Hopefully, you now understand more about TikTok, from how to earn money on the Creator Fund to TikTok's core demographic. The best way to learn your way around the app is by using it regularly, posting daily, and seeing which content resonates most with your audience. Happy TikToking!