The Ultimate Guide to Going Viral on TikTok

Posted on 6th Sep, 2024. Last updated on 11th Sep, 2024.

Viral. It’s the one thing everyone wants to be. A viral video can boost engagement, increase your follower count, and even make you money. But while virality is highly coveted, it can seem like an impossible task for content creators and brands with a small follower count. After all, you’re battling the other 272 videos uploaded every second on TikTok.

The good news is, there are a few tips and tricks that can turn even the most obscure account into an overnight success. With our guide, you can become a viral sensation and reap the rewards, from a more visible profile to financial success. Let’s dive in.

Why Is Going Viral Important?

If you’ve heard of any famous content creators on TikTok, the chances are they’ve had a viral moment. Whether that’s creating a popular dance routine or a fascinating content series, going viral gives content creators a name as well as introducing a whole new audience to their content and making them potential followers.

Many viral creators even appear on news sites, meaning your brand (personal or business) would enjoy fame and exposure that goes beyond just TikTok’s For You Page.

Viral isn’t everything, though. Once you’ve had that moment of temporary fame, the best course of action is to capitalise on it with a smart social media strategy that makes the most of your newfound following.

Our 7 Top Tips for Going Viral

1. Prioritise the number of followers

The more followers you have, the greater your chance of going viral. Followers create engagement, and the more engagement you receive, the more TikTok pushes your content out to other uses on their FYP.

While other aspects of your TikTok strategy are crucial, followers are probably the number one tool at your disposal when it comes to going viral. You can boost your follower count by producing high-quality content, collaborating with content creators, and, the easiest way, buying genuine followers from a reputable site.

2. Latch onto trends

Trends are the lifeblood of TikTok. Many of the app’s most famous creators went viral either from creating or putting a twist on trends, which gained them a ton of new followers and recognition.

You can search for viral sounds and hashtags on TikTok and use these trends in your own content. That way, not only will users find your content when they search the related hashtags, but you’ll also be automatically boosted on the app’s algorithm.

Follow some of the app’s most successful creators, too. The chances are, if there’s a trend, they’re jumping on it, so you can take inspiration from their profiles to stay relevant.

3. Collaborate with content creators

Whether you’re a brand or a content creator yourself, you’ll benefit from collaborating with popular users on the app. Not only will your content no doubt have the advantage of two creative heads rather than one, but you’ll also get the boost of your content being shown to your collaborator’s followers.

That way, you’ll gain followers from their audience, and vice versa. When two content creators collaborate, their chances of going viral increase significantly.

4. Post consistently

If you only post once in a blue moon, the chances of that content going viral are slim. If, however, you post consistently, there’s a higher chance that at least one of those posts will go viral.

Posting at the right time matters, too. Posting on weekdays has been shown to be much more successful than posting at the weekends. Avoiding times when people tend to be at work or in school helps, too.

Consider the time zone your audience lives in, too. If they’re in the US, posting for the pre-work UK audience won’t be helpful because your main customers will be asleep.

If you’re aiming to build your platform, post at least every couple of days for maximum success.

5. Make the most of TikTok sounds

Most TikTok trends take advantage of a sound, whether that’s a clip from a movie or TV show or a popular song. Users can search sounds, meaning if you make content featuring one of those sounds, your content will be found more easily.

If you’re feeling especially creative, you can even create your own TikTok sound with the hopes of it being used by other TikTokers. Just remember not to use any copyrighted content without permission.

6. Use storytelling

Audiences love a story, and you can boost your chances of virality by using storytelling in your videos. One of the best ways to keep users coming back for content is by splitting stories up into parts.

By having a part one, two, and three etc, you can leave your content on a cliffhanger, ensuring that your audience will return to your profile to hear the rest of the story.

7. Add genuine value

While making funny content is one way to go viral, your videos don’t have to be all laughs for your profile to go viral. If you’re an authority or expert on a particular topic, don’t be afraid to show your expertise by making content about it. Not only will it be more likely to go viral if it interests your target audience, but it will also cement your status as a reliable authority.

How to Go Viral With More Followers

Increasing your follower count is one of the easiest and most effective ways to go viral. Having more followers means more engagement (as long as you put out high-quality content), which, in turn, gives you a better chance of going viral.

While you can grow your follower count organically, this takes a lot of time and resources. By purchasing followers, you’ll enjoy instant delivery and a whole new audience to post to without a year-long strategy.

Here at Tokmax, we specialise in selling high-quality, authentic followers, to boost your follower count and give you a better chance of going viral. It’s the easiest way to become an overnight success. It’s easier than you think. With purchase options of 100-2500 followers at once, start your viral journey here.

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